We ask one question of all things data protection and privacy: (Usually when it’s at the intersection of marketing, data management, and tech. But not always.)

WTF or FTW?

There is so much going on out there.

Regulations.

Cookies.

AI Act.

Data Lakes.

Walled Gardens.

GDPR.

CCPA.

A continuous onslaught of regulation.

How do you know what you can or can't do at any given moment in time?

How can you decide what marketing or data project will fly when it comes to legal?

How can we build a solid strategy without understanding the laws that affect it?

We don't have a choice anymore. We need to stay on top of things. We need to understand what is regulating the data we work with.

Join me as I break down, with the occasional email (1-2 times monthly at no particular cadence), everything from cases, regulations, ideas, and new concepts affecting privacy, data protection, and data management.

Find out what I sort under WTF or what I add to my FTW swipe file.

Most importantly.

Understand how to make privacy work for you - not against you.

Sounds to legal for you?

It's not 🤓

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